Program Web Address
www.du.edu
Abstract
The need for a high quality tourism database is well known. For example, planners and managers need high quality data for budgeting, forecasting, planning marketing and advertising strategies, and staffing. Thus the concepts of quality and need are intertwined to pose a problem to the tourism professional, be they private sector or public sector employees. One could argue that collaboration by public and private sector tourism professionals could provide the best sources and uses of high quality tourism data. This discussion proposes just such a collaboration and a detailed methodology for operationalizing this arrangement.
Recommended Citation
O'Halloran, Robert M. and Holecek, Donald F.
(1991)
"Issues for Managing Tourism Information,"
Hospitality Review: Vol. 9:
Iss.
2, Article 4.
Available at:
https://digitalcommons.fiu.edu/hospitalityreview/vol9/iss2/4
Included in
Hospitality Administration and Management Commons, Recreation, Parks and Tourism Administration Commons, Sustainability Commons, Tourism Commons, Tourism and Travel Commons
