The Use of the Internet in the U.S Lodging Industry

Authors

Hubert B. Van Hoof, Northern Arizona UniversityFollow
Thomas E. Combrink, Northern Arizona University

Program Web Address

hrm.nau.edu/

Abstract

The internet has been heralded as the communications and marketing tool of the future for the hospitality industry. Both corporate executives and information technology experts feel the hotel of the future cannot do without a presence on the Web. Yet, do the actions of hospitality operators in the field reflect this optimism? This article reports on a study done among property managers in the U.S. lodging industry to determine the actual use of the internet in hotel properties of various types and sizes. Additionally, it addresses development and maintenance issues related to internet use.

Recommended Citation

Van Hoof, Hubert B. and Combrink, Thomas E. (1998) "The Use of the Internet in the U.S Lodging Industry," Hospitality Review: Vol. 16: Iss. 2, Article 7.
Available at: https://digitalcommons.fiu.edu/hospitalityreview/vol16/iss2/7