Title

A study to conduct a comparative analysis on effective implementation of marketing strategies in terms of marketing tools among selected deluxe hotels in Miami area by Seok-hwa Ahn.

Document Type

Thesis

Degree

Master of Science (MS)

Department

Hospitality Management

First Advisor's Name

Norman H. Ringstrom

First Advisor's Committee Title

Committee Chair

Second Advisor's Name

Joseph B. Gregg

Third Advisor's Name

Steven V. Moll

Keywords

Hotels, Marketing, Florida, Miami

Date of Defense

12-1989

Identifier

FI13101548

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